La Gloria Cubana.

La Gloria Cubana has Cuban origins dating to a factory that operated in San Antonio de los Banos, Cuba, purchased by the Carrillo family in 1928. Ernesto Perez-Carrillo, a Cuban senator and tobacco grower, fled Cuba in 1959 and began producing the brand in Little Havana, Miami in 1968. In 1972, Ernesto Perez-Carrillo Sr. officially launched La Gloria Cubana in the United States and later established the El Credito Cigar Factory in Miami's Little Havana.

The brand achieved national prominence during the 1990s cigar boom: in 1992, four of its nine cigars scored 90 or higher in Cigar Aficionado magazine, with the Miami-made cigars outperforming many established competitors. By 1997, production had reached over a million cigars annually. In 1996, a second El Credito factory was opened in Santiago, Dominican Republic. In 1999, Ernesto Perez-Carrillo Jr. (who had taken over operations from his father) sold La Gloria Cubana to General Cigar Co., becoming a salaried General employee and brand ambassador.

Production for the U.S. market is now centered at General Cigar's Dominican facilities. The Serie R line, including the Serie R Black Maduro, became a signature offering — known for full-bodied Nicaraguan blends wrapped in dark broadleaf maduro leaves.